.

We are driven by a people-first

approach and true connection to

our community.

Brand and Marketing Team Geelong

Our Story

Circus Media was born when founder Carly Luke fell happily yet quite unexpectedly pregnant with her first child - something that typically stalls a career rather than launches it.

The curve ball forced Carly to question how she wanted to live her life and, with the encouragement of both her family and her colleagues, she set about starting her own consultancy.

Carly foresaw that the media landscape was changing dramatically alongside the rise of social media and deliberately set up Circus Media as what she calls a ‘non-traditional’ PR agency with an integrated approach, also offering organic and paid social media management, content creation, influencer marketing, design and small-scale events.
She went from a solo operation and 8-months pregnant on her laptop at her kitchen table, to a large portfolio of clients and a partnership with her younger sister Emily, who serves as Client Services Director.

Together the duo have become a dynamic force of business - Carly, the big storyteller with the magnetic personality and gung-ho approach couples perfectly with Emily’s more strategic and process-driven way of operating, reinforced by the natural ability of both to establish and nurture genuine relationships with clients that transcend business or a transaction.

An agency that is focused firmly on the why rather than the what in a world where it is no longer enough to simply ‘make great work’.

We are a fully integrated brand, marketing and communications agency specialising in the bringing together of best in class experts to deliver elevated, innovative and strategic game changing solutions.

Circus Media Geelong Team Branding and Marketing

“Louise’s skills have proven to be key to success in such a competitive landscape that Meta is today. When it comes to technical and social platform know-how we have no hesitation in recommending Louise.”

Saffron Solomon

Head of Marketing & Digital at APM

"Emily truly embodies a professional who works on your business as if it were her own - she genuinely cares about the results of campaigns and strategy as much as we do, and holds herself fully accountable for the communicated outcomes."

Nadine Kuc

General Manager at BAIE Wines

"Carly possesses high level communication skills and has assisted us in creating and sharing digital content using social media to reach a wide range of audiences and showcase our brand. She is also committed to educating me as a client along the way; I consider her an expert and a valued mentor."

Hollie Fiore

Marketing Manager at
Landscape Australia Construction

“Nick has such an amazing eye for detail combined with generous spirit and industry led expertise. I always benefit and enjoy working on a project with Nick. A rare talent."

Peter Redding

GM Sales at Liberty of London

“Louise’s skills have proven to be key to success in such a competitive landscape that Meta is today. When it comes to technical and social platform know-how we have no hesitation in recommending Louise.”

Saffron Solomon

Head of Marketing & Digital at APM

"Emily truly embodies a professional who works on your business as if it were her own - she genuinely cares about the results of campaigns and strategy as much as we do, and holds herself fully accountable for the communicated outcomes."

Nadine Kuc,

General Manager at BAIE Wines

"Carly possesses high level communication skills and has assisted us in creating and sharing digital content using social media to reach a wide range of audiences and showcase our brand. She is also committed to educating me as a client along the way; I consider her an expert and a valued mentor."

Hollie Fiore,

Marketing Manager at
Landscape Australia Construction

“Nick has such an amazing eye for detail combined with generous spirit and industry led expertise. I always benefit and enjoy working on a project with Nick. A rare talent."

Peter Redding,

GM Sales at Liberty of London

Our team.

We pride ourselves on the ability to really ‘get’ our clients and their brands, and to act as an extension of the team. We fully immerse ourselves in the brands practices, values and overall DNA.
Carly Luke
(She/Her)
Founder & PR Director

Carly is a highly-experienced communications professional and organic social media expert, renowned for delivering exceptional work while also caring deeply about her community and wider social issues. Her approach is simple: be human, tell a story.

Emily Kingston
(She/Her)
Client Services Director

Whilst well-equipped across brand, PR and social – Emily’s biggest asset is her emotional intelligence and solution-focused mentality, making her an invaluable asset to Circus Media in the management of its portfolio, staff and collaborators.

Nick Mills
(He/Him)
Creative Director

Through his design-thinking methodology, Nick has a proven history of driving the creative direction and development of some of Australia’s most successful retail brands to bring innovative customer experiences to market.

Louise Dwyer
(She/Her)
Paid Social Specialist

Louise has been fortunate enough to have managed some of the country’s largest digital media spends, collaborating with industry leaders such as Meta and Google and leading creative agencies including Leo Burnett and CHE Proximity.

What we do

Branding & Design

Organic & Paid Social

PR & Offline

Servicing Geelong & Melbourne